News

Daily Media Use Up Dramatically from 5 Yrs Ago

Posted on Jan 25, 2010

Here's another solid reason to help kids (and adults) live by GetUp's "less than 2 hrs a day with leisure screen time" healthy lifestyles Rx.  New national research by the Kaiser Family Foundation found that 8-18 year-olds devote an average of 7 hours and 38 minutes (7:38) to using entertainment media across a typical day (more than 53 hours a week!).  And because they spend so much of that time ‘media multitasking’ (using more than one medium at a time), they actually manage to pack a total of 10 hours and 45 minutes (10:45) worth of media content into those 7½ hours.

The amount of time spent with media increased by an hour and seventeen minutes a day over the past five years. With multitasking, the total amount of media content consumed during that period has increased from 8:33 in 2004 to 10:45 today.

See full report in the GetUp & Be Heard section under School Policies tab.